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Graduate Retention Rates: The Student Retention Indicator in City Rankings | 毕业后留下比例:城市排名的学生留存指标

2026-10-15 08:21 · 本文部分内容由AI辅助创作

📚 Graduate Retention Rates: The Student Retention Indicator in City Rankings | 毕业后留下比例:城市排名的学生留存指标

Every summer, hundreds of thousands of students graduate from universities in London, Manchester, Wuhan, Toronto and Berlin, and within twelve months most of them make one quiet but economically enormous decision: stay in the city where they studied, or leave. That decision, aggregated across a whole cohort, becomes a headline number in city rankings, university destination reports and government talent strategies. It is called the graduate retention rate, and it is one of the most quoted, most contested and most poorly understood indicators in the geography and economics of higher education.

每年夏天,伦敦、曼彻斯特、武汉、多伦多和柏林都有成千上万名学生毕业。在接下来的十二个月里,他们中的大多数人会做出一个安静却极具经济分量的决定:留在读书的城市,还是离开。把整个年级的这一决定加总起来,就变成了城市排名、大学去向报告和政府人才战略中的头条数字,这就是"毕业生留存率"。它是高等教育地理与经济学中最常被引用、最受争议,也最常被误解的指标之一。


1. What Graduate Retention Actually Means | 什么是毕业生留存率

Graduate retention is the proportion of graduates who received a degree from an institution located in a given city and who are still living, working, or both, in that same city at a defined moment after graduation. It is a flow indicator rather than a stock indicator: it does not tell you how many graduates live in a city in total, but how many of the graduates a city produces through its universities remain inside the local labour market.

毕业生留存率指的是:在某城市高校获得学位的毕业生中,在毕业后某个既定时间点仍在该城市居住、工作或两者兼有的人所占的比例。它是流量指标而不是存量指标:它并不告诉你这座城市总共有多少毕业生,而是告诉你这座城市通过大学"生产"出来的人才,有多少留在了本地劳动力市场。

Three distinctions are essential before quoting any figure.

在引用任何数字之前,必须先厘清三组区别。


2. Why Cities Compete for Graduates | 城市为何争夺毕业生

Human capital theory gives the simplest answer: productivity, innovation and wages rise where skilled workers cluster. Graduates are the cheapest skilled workers a city can acquire, because the city did not pay for their schooling but captures the tax revenue, consumption and knowledge spillovers that follow. Agglomeration economics adds a second layer: each additional graduate raises the returns to other skilled workers, so the benefit is cumulative rather than linear.

人力资本理论给出最简单的答案:技能型劳动者聚集的地方,生产率、创新与工资都会上升。毕业生是城市能获得的最便宜的技能型劳动力,因为城市没有为他们的教育付费,却能获得随之而来的税收、消费和知识溢出。集聚经济学则提供了第二层解释:每增加一名毕业生,都会提高其他技能型劳动者的回报,因此收益是累积的,而不是线性的。

The fiscal arithmetic reinforces the argument.

财政账本进一步强化了这一论点。

The competition is therefore not symbolic. Cities design housing quotas, visa routes, wage subsidies and cultural amenities explicitly to shift the stay-or-leave decision.

因此,这种竞争并非象征性的。城市会通过设计住房配额、签证通道、工资补贴和文化设施,明确地影响毕业生的"留下或离开"决策。


3. The Core Formula and Its Components | 核心公式与构成

The standard measure is simple arithmetic, but every term is a definitional choice.

标准测量方式只是简单的算术,但每一个项都是一次定义上的选择。

Retention Rate (%) = (Gt ÷ C₀) × 100

Here Gt is the number of graduates from cohort C₀ who are living and/or working in the city at time t after graduation. Two derived measures are used constantly in exam answers and consultancy reports.

其中 Gt 是同期群 C₀ 中在毕业后第 t 时间点仍在该城市居住和/或工作的人数。在考试答案和咨询报告中,另有两个衍生指标被频繁使用。

Leakage Rate (%) = 100 − Retention Rate

Net Retention (%) = ((St + Rt − Lt) ÷ C₀) × 100

In the second formula St is stayers, Rt is returners who come back to the city after a period away, and Lt is leavers. Net retention is the honest version of the metric, because gross retention hides churn: a city can show a stable 45% retention rate while a third of its graduates leave and are replaced by returning or in-migrating graduates.

在第二个公式中,St 是留下者,Rt 是离开一段时间后又回到该城市的人,Lt 是离开者。净留存是更诚实的版本,因为毛留存掩盖了人员流动:一座城市可能显示稳定的 45% 留存率,但实际上有三分之一的毕业生离开,又被回流的毕业生补齐。


4. Cohort Definitions and the Denominator Problem | 同期群界定与分母难题

The denominator is where most retention statistics quietly break down. If the cohort is defined as all graduates of city institutions, it includes international students who were never eligible to stay, part-time and distance learners who never lived in the city, and students whose visa expires before the measurement date. Each of these groups mechanically depresses the rate.

分母是大多数留存统计悄然失灵的地方。如果把同期群定义为该市高校的全部毕业生,就会把本来就没有资格留下的国际学生、从未在该市居住的非全日制和远程学习者,以及签证在测量日期之前就到期的学生都算进去。这些群体中的每一类都会机械性地拉低留存率。

Sound studies therefore restrict the denominator, and the choice of restriction changes the result dramatically.

因此,严谨的研究会限定分母,而限定的方式会显著改变结果。

A useful classroom rule: whenever a retention figure is quoted, ask who is in the denominator and who is not.

一条实用的课堂规则:只要有人引用留存率,先问清楚分母里包含了谁、又排除了谁。


5. Time Horizons: 6, 12 and 36 Months | 时间窗口:6、12、36 个月

Retention is not a single number but a curve. Most graduates leave within the first two years, and the steepest decline happens between six and eighteen months after graduation, when fixed-term graduate schemes end and the first genuine housing decision is made.

留存不是一个单一数字,而是一条曲线。大多数毕业生在前两年内离开,而下降最陡峭的区间是毕业后的第 6 至第 18 个月,此时固定期限的毕业生项目结束,第一次真正的住房决策也随之到来。

Time horizonWhat it capturesMain distortion
6 monthsInertia and short graduate contractsFar too early to represent a career choice
12 to 15 monthsFirst settled job; the UK Graduate Outcomes standardStill captures temporary post-study visa periods
36 monthsJob mobility, housing formation, family tiesReliable data are scarce and expensive
5 to 10 yearsTrue long-run attachment to a regional labour marketSample attrition makes estimates fragile

For data-response questions, the safest evaluative sentence is that a twelve-month rate measures early-career friction while a three-year rate measures labour-market attachment.

在数据题中,最稳妥的评述句是:12 个月的留存率衡量的初入职场的摩擦,而 3 年留存率衡量的是对劳动力市场的依附程度。


6. How Major City Rankings Treat Retention | 主流城市排名如何处理留存指标

Most global student-city rankings do not publish a dedicated graduate retention indicator. Retention enters indirectly, through employer activity, desirability and student voice, or it is estimated by the ranking body from national survey data. This is why two rankings can disagree about the same city without either being wrong.

大多数全球学生城市排名并不单独公布毕业生留存指标。留存是通过雇主活跃度、吸引力与学生评价间接进入的,或者由排名机构根据全国性调查数据推算。这就是为什么两份排名可能对同一座城市给出不同结论,而两者都不算错。

Ranking or datasetTreatment of retentionCaution
QS Best Student CitiesIndirect, via employer activity, desirability and student voiceSurvey-weighted perceptions, not an administrative count
National graduate outcome surveysDirect, based on location of work or study about 15 months after graduationResponse bias; city inferred from postcode or workplace
University destination reportsDirect but institution-specificUniversities have an incentive to present themselves favourably
Commercial talent competitiveness indicesComposite "talent retention" pillarMethodology is proprietary and rarely reproducible

The ranking lesson is that retention is usually a derived, modelled or surveyed quantity, never a census of where people actually sleep.

关于排名的结论是:留存率通常是一个推算、建模或调查得来的量,而不是对人们实际居住地的普查。


7. Adjusting for Salary and Cost of Living | 薪资与生活成本调整

Nominal salaries mislead. A graduate earning £32,000 in an expensive capital may be worse off than one earning £24,000 in a regional city, and the retention decision responds to real, not nominal, income.

名义工资会误导判断。在昂贵首都年薪 32,000 英镑的毕业生,处境可能不如在地方城市年薪 24,000 英镑的毕业生,而留存决策回应的是实际收入,不是名义收入。

Real Graduate Income = Nominal Salary ÷ (Cost-of-Living Index ÷ 100)

Housing is the dominant component of that index for recent graduates, because rent typically absorbs 30% to 45% of a young graduate's net pay in high-demand cities. A practical extension is a housing-adjusted retention pressure index.

对刚毕业的学生而言,住房是这一指数中最重要的组成部分,因为在需求旺盛的城市,房租通常占年轻毕业生税后收入的 30% 到 45%。一个实用的延伸是"住房调整后的留存压力指数"。

Housing Pressure = (Median Monthly Rent ÷ Median Monthly Graduate Net Pay) × 100

When this ratio exceeds roughly 40, retention in the early years tends to fall even if salaries are high, because graduates cannot accumulate the deposit needed to settle. Cities that combine high nominal wages with severe housing constraints, such as London, Vancouver or San Francisco, therefore show strong graduate inflow and comparatively weak long-run retention.

当这一比率超过约 40 时,即使工资很高,早期留存率也往往下降,因为毕业生无法积累定居所需的存款。因此,伦敦、温哥华或旧金山这类"高名义工资 + 严重住房约束"的城市,会呈现出强劲的毕业生流入与相对疲软的长期留存并存的现象。


8. Push and Pull Factors Behind the Stay-or-Leave Decision | 留下或离开背后的推拉因素

Retention is the aggregate outcome of individual decisions, and those decisions can be modelled as a comparison between the value of staying and the value of leaving, minus the cost of moving.

留存是个体决策的加总结果,而这些决策可以被建模为"留下的价值"与"离开的价值"之间的比较,再减去迁移成本。

Stay if (Vstay − Vleave) > Switching Cost

The pull factors that raise Vstay and the push factors that lower it are not symmetrical, and this matters for policy.

提高 Vstay 的拉力与降低 Vstay 的推力并不对称,这对政策制定很重要。